Basic-fit
Location
Brussels, Belgium
Services
Inspire - Create
For Basic-Fit's format "Make 'Em Sweat" we delivered a full campaign package filled with dynamic content for Social Media, optimized for various platforms.
The challenge.
Esports agency Unlocked was looking for a flexible crew to produce an esports series for Basic-Fit on short notice, where gamers would be physically challenged in the gym.
Together with their internal team, we brought "Make ‘Em Sweat" to life: a dynamic branded web series combining esports and fitness.
The solution.
We delivered a full campaign package of dynamic video and image content, optimized for various formats and platforms:
• Teaser videos to build hype
• Custom intro & outro for consistent episode branding
• Six short teaser clips per episode
• Six full episodes
• A recap video to highlight the best moments
• Photography to boost visual support and promotion
In one intense shooting day, we captured six full episodes. With a mix of handheld and FPV drone footage, the series got a fast-paced, energetic feel.
Motion graphics and overlays brought the gaming vibe to life. Fully aligned with the Basic-Fit branding.
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